SEO Services

SEO Audit: Technical, Content & GEO Health Check

An SEO audit identifies every technical, content, and AI search issue blocking your site from ranking and being cited by AI platforms. The deliverable is a prioritized action plan — not just a list of issues — organized by P1/P2/P3 impact tiers with specific remediation steps.

Request an SEO Audit → Learn About SEO Consulting

What the SEO Audit Covers

A complete SEO audit in 2026 must cover both traditional ranking factors and AI search readiness. Ignoring either layer means leaving traffic on the table from the two fastest-growing discovery channels.

Technical SEO Audit

  • ✓Full-site crawl via Screaming Frog — all pages, redirects, errors, canonical tags
  • ✓Index coverage analysis via Google Search Console — excluded, crawled but not indexed, noindex
  • ✓Core Web Vitals — LCP, INP, CLS measurement against Google's Pass/Fail thresholds
  • ✓Mobile usability audit — tap target sizing, viewport configuration, render-blocking resources
  • ✓Redirect chain identification and 404 mapping — preserving authority across URL changes
  • ✓Schema markup validation — JSON-LD syntax check and Rich Results Test

On-Page & Content Audit

  • ✓Title tag and meta description audit — uniqueness, length, keyword alignment, CTR optimization
  • ✓Heading hierarchy audit — H1 uniqueness, H2/H3 structure, keyword mapping
  • ✓Thin content identification — pages under 300 words or with low topical depth scores
  • ✓Duplicate content audit — near-duplicate pages, parameter URLs, canonical conflicts
  • ✓Internal link structure — orphaned pages, link equity distribution, anchor text analysis
  • ✓Content gap analysis — keywords competitors rank for in positions 1–10 that your site does not target

GEO Technical Checklist

  • ✓robots.txt audit — verify GPTBot, ClaudeBot, PerplexityBot, xAI-Grok, BraveBotCrawler are allowed
  • ✓llms.txt existence check — does the site list authoritative pages for AI agents at root?
  • ✓Schema stack completeness — FAQPage + WebPage + Person + Service per priority page
  • ✓BLUF structure check — direct answer present in first 1–2 sentences of H2 sections
  • ✓GA4 AI referral channel group — chatgpt.com, ai.google.com, perplexity.ai traffic isolation
  • ✓IndexNow setup — Bing rapid indexing protocol for ChatGPT and Grok citation paths

Backlink Profile Audit

  • ✓Domain rating and domain authority baseline via Ahrefs
  • ✓Toxic link identification — low-quality, spammy, or manipulative backlinks requiring disavow
  • ✓Competitor backlink gap — referring domains that link to competitors but not to your site
  • ✓Anchor text distribution — brand vs. exact-match vs. generic ratio analysis
  • ✓Link acquisition opportunity identification — broken link targets, guest post prospects

SEO Audit — Frequently Asked Questions

What does an SEO audit cover?

An SEO audit covers five areas: technical health (crawlability, Core Web Vitals, redirects), on-page signals (titles, headings, keyword alignment), content quality (E-E-A-T, gaps, thin pages), backlink profile (authority, toxic links, competitor gaps), and the GEO Technical Checklist (AI crawler access, schema, llms.txt, AI traffic setup).

What tools are used in the SEO audit?

Screaming Frog for full-site crawl, Google Search Console for index coverage and performance data, Ahrefs for backlink analysis and keyword tracking, and PageSpeed Insights / Chrome Lighthouse for Core Web Vitals. The GEO Technical Checklist is applied manually.

What is the GEO Technical Checklist?

The GEO Technical Checklist audits AI search readiness: (1) robots.txt allows all five major AI crawlers; (2) schema markup is valid and complete; (3) llms.txt exists at root; (4) page speed meets Gemini's Core Web Vitals threshold; (5) GA4 has AI referral traffic custom channel groups configured.

How long does an SEO audit take?

Sites under 500 pages: 5–7 business days. Sites of 500–5,000 pages: 10–14 business days. The deliverable is a prioritized action plan organized by P1 (critical, blocks indexation), P2 (significant ranking factors), and P3 (optimization opportunities).

What is included in the audit deliverable?

Executive summary, prioritized action plan (P1/P2/P3), technical issues log with specific fix recommendations, content gap analysis vs. top 3 competitors, backlink profile overview, GEO Technical Checklist results, and a 90-day implementation roadmap. All findings are actionable.

Does the SEO audit include keyword research?

The audit includes a content gap analysis identifying keywords competitors rank for that your site does not target. Full keyword research with search intent mapping is available as a separate deliverable or as part of an ongoing SEO consulting engagement.

Request an SEO Audit

Get a complete picture of your technical health, content gaps, backlink profile, and AI search readiness — with a prioritized action plan you can implement immediately.

Request an SEO Audit →

Related Services

SEO Consulting

Strategic SEO roadmap and ongoing advisory

Content Audit

Deep content gap and freshness analysis

GEO Services

Full GEO implementation after the audit identifies gaps

Competitive Analysis

Keyword gaps, backlink gaps, and AI Share of Model